Our Story

We are an integral part of the Communication Leadership Graduate Program at the University of Washington, offering crucial support to mission-driven organizations. Born out of a student-led initiative in 2020 during the COVID-19 pandemic, our impact spans diverse sectors, including small businesses, non-profit organizations, local government departments, university departments, and startups.

We actively contribute to cross-sector growth by partnering with mission-driven organizations, fulfilling students’ aspirations for purposeful and positive change. Through these dynamic partnerships, we curate meaningful applied learning experiences for both our students and alumni.

Our Journey

Our Mission

Empowered by the Communication Leadership Graduate Program at the University of Washington, our mission is to provide essential communication support to mission-driven organizations, fostering positive change through collaborative partnerships. Simultaneously, we are dedicated to offering invaluable real-world opportunities for students, cultivating a community-driven mindset that drives impact at every level.

Our Vision

Our vision is to be a transformative force in the realm of communication, shaping a future where students have abundant opportunities to apply classroom skills in ways that not only enhance their education but also contribute meaningfully to the community. For our clients, we aspire to be the gateway to best-practice methodologies, providing invaluable resources to small organizations in need, ensuring they have access to the tools necessary for their growth and success.

Meet the team

Naomi Vettath

Community Manager

Hedy Li

Outreach Manager

Jean Wu

Content Strategist

Alex Stonehill

Faculty Advisor

Associate Director of CommLead

Susan Maclaren

Faculty Advisor

Affiliate Instructor at CommLead